Thinker. Writer. Executor.

From being fascinated with storytelling to practising it daily on a goal-oriented basis. I've evolved as a creative creature, more than just a writer or a copywriter.
 

Here's why? 👇

Part I: I enjoy thinking (overthinking ofc, but possibly also the productive type that gets me to ideas). Ideas that have the potential to move the world/ that are fresh/ that can do the job/ that people would love talking about/ fill my pocket and make me rich.

Part II: Writing these ideas in a way that makes it easy to understand and is what I aim for very often. Writing in a language that speaks to the reader literally. Since the goal very often is to communicate not impress, I let my words do the talking.

Part III: And oh, what are ideas that just stay in your mind? I try to make sure that they cover their journey to reach millions of other minds. A mini checklist I keep an eye on during the execution is: 1) gotta achieve the main purpose objective (brand objective/ cause), 2) needs to interest the consumer (excite an emotion/ make them want to know the story), 3) creative satisfaction: needs to fulfill my creative inner ego by delivering a bit better than my last.
 

Still think fair to call me, just a writer?